🚨🗼 Désiré Doué has attracted huge interest from major brands since 2025, following in the footsteps of Ousmane Dembélé. 🇫🇷 Despite receiving numerous offers, the PSG star has turned down almost all of them, signing just one partnership with Nike. 🗣 Sports marketing expert Lionel Maltese believes Doué has enormous commercial potential: "He's the player of the future. He's a game changer who brings joy and makes people want to watch him." "Doué is spectacular. He combines technical ability with physical qualities, which is very modern." "He also has elegance, and his bursts of speed are perfect for Instagram." "Paris is a huge market, like New York, London or Tokyo. He plays for a club that has always worked on building its brand." (Source: L'Équipe)